The Ernst Diagnostic Framework
Who This Is For:
Plaintiff lawyers handling TBI, concussion, and post-concussive syndrome cases who want a repeatable framework for identifying (early) which cases are worth far more than they appear, and which ones are quietly heading toward settlement at a fraction of their value.
The Session:
Most TBI cases settle too cheaply. Not because the injuries aren’t real, and not because the lawyers aren’t capable — but because the plaintiff bar evaluates these cases on the wrong axis and leaves the leverage on the table before discovery even closes.
Taylor Ernst, lead trial counsel on the $63M Chevron verdict, 2024 California Lawyer Attorney of the Year, and author of The Ernst Way: The Definitive Guide to TBI Litigation (independently called “the bible of TBI” by Bob Simon and John Romano) — has spent two decades and 300+ consulting engagements reverse-engineering what separates outlier TBI verdicts from the middle of the curve.
In this session, Ernst introduces the 10 diagnostic questions he runs on every TBI case before deciding what it’s worth. You’ll leave able to re-score every TBI case on your desk and you’ll know which ones you’ve been settling too cheap.
By the end of this session, attendees will be able to:
Breakfast
7:30am - 9:00am
Hosted by

Sach Oliver · Joe Fried Winning the Most Common Tractor Trailer Case in AmericaCoffee & Snacks
Hosted by

Sach Oliver · Joe Fried Winning the Most Common Tractor Trailer Case in AmericaCoffee & Snacks
Hosted by

Sach Oliver · Joe Fried Winning the Most Common Tractor Trailer Case in AmericaLunch
Sponsored by
Michael CowenGetting Big Justice in Big Rig CasesCoffee & Snacks
Hosted by
Joe CamerlengoHow to Use the Truck Driver and Trucking Company to Maximize Your Client's RecoveryCoffee & Snacks
Hosted by
Aaron BroussardWhat Does It Take to Be a Great Plaintiff Lawyer? It’s Not What You ThinkBreakfast
7:30am - 9:00am
Hosted by
Melissa ScartelliCharting the Path to Verdict: Strategic Decisions in Medical Negligence TrialsCoffee & Snacks
Hosted by
George SidiropolisTactical Tradecraft in Institutional Bad Faith: What Really Happens Inside Insurance ClaimsCoffee & Snacks
Hosted by
Brian PanishMaximizing Recovery for the Elderly: The Golden YearsLunch
Sponsored by
Ben B. RubinowitzJury SelectionCoffee & Snacks
Hosted by
Kimball Jones9-Figure Framing: Winning Punitive Damages in TrialCoffee & Snacks
Hosted by
Al FoecklerBlack Hat Justice Opening StatementBreakfast
7:30am - 9:00am
Hosted by
Kurt ZanerCreating Drama at Trial – How to Tell a Story in Trial Through Dramatic Theatrical TechniquesCoffee & Snacks
Hosted by
Sagi ShakedCommon Excuses/Defenses in Auto casesCoffee & Snacks
Hosted by
Kurt ZanerWriting a Story – Win Your Case in a Page and a HalfLunch
Sponsored by
John RomanoStorytelling in Cross-Examination of Defense Damages & Causation WitnessesCoffee & Snacks
Hosted by


Ed Ciarimboli · Corey Suda · Jay VaughnTaking FedEx from the Boardroom to the CourtroomCoffee & Snacks
Hosted by


Tim Mckey · Heather Carroll, DBA · Mary Ellen MurrahEnsuring Your Legacy: How the Best Firms Create Lasting Systems and Succession SuccessBreakfast
7:30am - 9:00am
Hosted by
Andrew PickettFrom Herniated Disc to $6.7 Million Verdict: Preparation, Strategy, and Trial ExecutionCoffee & Snacks
Hosted by

Andrew Robb · Brittany Sanders Robb Maximizing Recoverable Damages Before Trial: Framing Your Case for Actual RecoverabilityCoffee & Snacks
Hosted by
Taylor ErnstThe 10 Questions Every TBI Case Lives or Dies OnLunch
Sponsored by
Patrick KangHow We Built An Eight-Figure Practice On Just Toxic Mold Litigation.Coffee & Snacks
Hosted by
Dan AmbroseCross ExaminationCoffee & Snacks
Hosted by
Eric CastelblancoSue Your Slumlord: The Ins and Outs of Habitability Law in CABreakfast
7:30am - 9:00am
Hosted by
Orlando De CastroverdeHow To Get A 1.7m Verdict On A Neck Injection CaseCoffee & Snacks
Hosted by
George MoschopoulosStrip the Noise: How to Frame Employment Cases for Verdict Coffee & Snacks
Hosted by
J. Russell PateIsland Justice: Restaurant Fall; $7M Verdict on $235,000 OfferLunch
Sponsored by

Michael Stephenson · Lucy Allen $12.1 Million mTBI Verdict: Trial Strategy Breakdown – Hickey v. HarringtonCoffee & Snacks
Hosted by
Alex IvanovSpinal Medicine for Dummies (*Lawyers*)Coffee & Snacks
Hosted by
Sarah HavensDon’t Let the Defense Frame Your Case: From “Impossible” Case to 10M Trial Result